Partnering with Ben & Jerry’s to define and design a new online destination to bring their brand and values to life
Retire the past website and its disorganized, outdated structure to create a new online destination.
Overhaul Ben & Jerry’s information architecture and content strategy, and create a scalable design system to support a seamless mobile-first experience.
The new experience goes beyond a typical e-commerce website to a platform that builds meaningful connections with fans and facilitates action to support causes championed by Ben & Jerry’s.
It’s simple to create a passive content and commerce website, but providing an experience that creates authentic, genuine engagement with customers is truly impactful.
Your partner on the path to digital transformation