Method: A Brand Experience Agency

Pulse

Pulse (now Veepers) creates custom interactive multimedia content. When they were initially considering a name change, they asked Method to help them envision a new identity direction. Pulse wanted a brand that represented the excitement, innovation, and dynamic nature of its multimedia content. Method recommended that they consider an animated mark; the movement itself would communicate the dynamic nature of the brand. The design exploration involved considering the different forms of animation and how different motion attributes can create unique and compelling identity marks.

color wheel opacity real-time graphic generator pulse3D Pulse3D animated logo concepts

A successful brand is more than a logo or a tagline. It is an experience that delights and inspires your customers, wherever they find it.

Packaging

Case Studies

Hawaiian Air

Early to realize that a brand experience is more than a logo or color palette, Hawaiian Air has always strived to make every touchpoint of their service gracious and warm, enabling visitors to Hawaii to begin their vacation the moment they board a Hawaiian Airlines aircraft.

Case Studies

EMC Insignia

In early 2006, EMC Corporation launched a new line of small business focused products: EMC Insignia. Method's job was to define a brand position for EMC Insignia that would appeal to the SMB market, while gaining leverage from the heritage and brand value of EMC.