Method’s team members are experts in their fields and passionate about their work. Listen in as we discuss design, technology, and the business of creativity.
Should Android be used to power the next generation of intelligent kitchen appliances or set top boxes?
While the mechanics of the platforms are well documented, I would like to contrast what the platforms offer from a capabilities standpoint.
Our friends at boxee just closed their Series A funding round. This is an accomplishment in any market at any time. In the current market, it's a clear sign that boxee is on to something powerful.
Make sure you understand your user (or in the case of brand, your customer). This means listening to them in order to learn their motivations and desires.
How important is the actual path that a project team takes in order to get to the big "Ah-Ha" moment during a project?
Among my favorite things is getting to see good people win. It was an absolutely wonderful experience to be with Avner and Dave from boxee earlier this week at CES iStage.
Your brand is your reputation. If you are in business, you have a customer, who has an opinion.
Luxury branding is the art of aspiration and escapism, and as such, the emotional impact of the brand in all of its manifestations is crucial.
Many of today's top companies are so fixated on their competition that they forget to focus on their single most important competitive advantage: their strengths.
Corporations (as well as schools) have too long shunned games as learning tools.
A start-up (read: you) can't afford to wait until after its product launches to get to know its customers.
One of our unique challenges is to find ways to engage the audiences of our design more deeply in the process of our design.
What makes brand extensions into virtual worlds a success or a failure? Part 2: successful examples of consumer brands.
In addition to great picture and sound the next generation of Blu-ray disc players have something that is just starting to come into focus: network connectivitiy.
Second, Chindogu, if you don't know, is the Japanese art of the "unuseless." It is the ultimate in Not Form Over Not Function.
The MFA in me thinks about outsider art, primitivism and the artist's mark. The designer in me thinks about Postscript and TrueType.
All signs are pointing in the same direction, and that direction is towards a substantial spending shift in advertising towards interactive media.
In the web environment, the ability for a company to increase its findability in search engines is key.
Google and amazon are playing a vital role in leveraging their massive datacenter infrastructures and providing access to these resources to individuals and software startups.
Your phone is now your credit card and your cashier.
In the end I have to wonder, whose opinion really matters?
As we've learned from Apple's lead, building smart applications is good, but making them work with one another is better.
Games are changing the TV landscape by altering distribution platforms, content programming and, finally, production environments.
I will tell you without hesitation that interactive TV (iTV) is here today - we've just been looking at the wrong boxes.
One of the problems with basic XHTML markup is its inherent lack of meaning.
If at the heart of design is the endeavor to solve a problem, then in theory, there are as many opportunities for design as there problems to solve.
It may sound entirely self-evident - "focus on the brand, stupid" - but I'm increasingly thinking that proposition is flawed, or at least in need of some retrofit.
For decades we've all talked about The Big Idea. It has become half Holy Grail and half Sacred Cow.
People are willing to go through the dark, dangerous cave, fighting monsters and digging through the dirt just to find the gold.
To me, the shining example of how brand experience and technology intersect is Apple.
A recent family vacation presented me with a great allegory of business life.
